TaskTree

We turned a comment into a launched product. In 6 months. In realtime. On TikTok.

App Store +Play Store +

Work Performed

UI Design

UX Design

Validation

Branding

MVP Development

Our First Product

This is a perfect representation of what we do at RadCollab. Using marketing-first moving hand-in-hand with design, we validated a new product before we even touched development.

Oh, and once we launched, the community we built showed up: 20k+ users, 200+ reviews, and a solid revenue stream in less than 1 month after launch.

TaskTree by the numbers

86,000+ followers

20,000+ users

98%+ task completion

6 months

So what is TaskTree?

It's simple, intuitive, and super productive.

It's a beautiful, simple, and powerful task management app. You create tasks, add an icon to them--or not--then sort them into color-coded lists that can be different layouts.

You could build a content pipeline or plan your week. It's completely customizable and cross-platform.

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Building a product is super challenging, but if you build the community first, you'll find the product that they need.

Minimum Viable Product isn't good enough anymore. It's all about Minimum Viable Audience.

Building a product is super challenging, but if you build the community first, you'll find the product that they need.

Minimum Viable Product isn't good enough anymore. It's all about Minimum Viable Audience.

Building a product is super challenging, but if you build the community first, you'll find the product that they need.

Minimum Viable Product isn't good enough anymore. It's all about Minimum Viable Audience.

Building a product is super challenging, but if you build the community first, you'll find the product that they need.

Minimum Viable Product isn't good enough anymore. It's all about Minimum Viable Audience.

Building a product is super challenging, but if you build the community first, you'll find the product that they need.

Minimum Viable Product isn't good enough anymore. It's all about Minimum Viable Audience.

User feedback is great, but user suggestions (while you're building the app) are much better

We can't take credit for coming up with the idea, but early on when we were just trying to showcase our design skills on TikTok we started getting hundreds of comments asking for specific features. Once we saw the community we were building felt empowered that we listened to their ideas and suggestions we realized we could make an excellent productivity app simply because our community helped us throw out the bad ideas and put in the good stuff.

Now we are incredibly fortunate to have an engaged community offering real user suggestions and communicating with us on the merits of good or bad ideas. Not only is it incredibly fun it leads to better products faster.

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Next Up

atlasGO

Our longest-running retainer client. We've redesigned their entire app, rebranded them, launched a new product, and continue to work closely with their marketing team.

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