atlasGO

Our longest-running retainer client. We've redesigned their entire app, rebranded them, launched a new product, and continue to work closely with their marketing team.

atlasgo.orgvirtualrace.org

Work Performed

Retainer

UI Design

UX Design

Web Design

Web Development

Branding

Prototyping

It started as a small project

Now, we're their in-house design & content creation team.

2018

  • Web Dashboard
  • Redesign of half the Atlas Run app

2019

  • Rebrand to atlasGO
  • New activity system with custom icons
  • Merchandise system
  • Full web app design

2020

  • Launch and Branding of new product, VirtualRace.org
  • Designed and Built new website
  • Redesign of the rest of the app

2021

  • Design system for sales team
  • Marketing system for marketing team
  • Content creation & website optimization

Three products,

a behemoth of a project.

As atlasGO has grown, so has their design needs. We now work daily with multiple different teams inside of the company.

We helped design and launch their newest product which focuses on helping organizations run virtual events. Their consumer-focused app has grown into a tree-planting initiative, and their corporate-focused platform has scaled to be much larger than when we first started working with them.

Three products,

a behemoth of a project.

As atlasGO has grown, so has their design needs. We now work daily with multiple different teams inside of the company.

We helped design and launch their newest product which focuses on helping organizations run virtual events. Their consumer-focused app has grown into a tree-planting initiative, and their corporate-focused platform has scaled to be much larger than when we first started working with them.

What is atlasGO x VirtualRace.org?

Part fitness app, part wellness app, part full-suite employee engagement software

We designed everything from their app, to their websites, to their dashboard, through to their branding collateral and e-commerce platform.

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We're so integrated, that our founder is on their team's website page.

We're so integrated, that our founder is on their team's website page.

We're so integrated, that our founder is on their team's website page.

We're so integrated, that our founder is on their team's website page.

We're so integrated, that our founder is on their team's website page.

As atlasGo grew so did their need for consistency and efficiency.

With multiple sales and marketing people spread around the world there was a need for a unified message that looked the same regardless of who is sending out the materials. We set out to create a marketing design system which would allow everyone to pull from a library of consistent building blocks, so that every marketing material sent was using the same branded look.

This is a fluid process and will never be complete but we estimate that it saves a huge amount of time and helps bring consistency to the brand. It has been incredibly rewarding to be involved with such a great team full of great people, and we are proud that we get to help them with whatever they need.

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Next Up

Hudello

✅ Validated on TikTok, ✅ Large Waitlist, ✅ Invested off our prototype.

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